How Can You Launch and Maintain New High-Leverage Marketing Initiatives When Your Resources are Already Tapped Out?

We've all been there. No time. Too much to do. Promising programs sitting on the shelf because no one has the bandwidth, focus or skillset to get them up-and-running.

If you're struggling just to stay on top of day-to-day issues, it's overwhelming to think about launching and maintaining new programs, no matter how promising they are. So existing public relations programs suffer because you can't find appropriate customer references when press or analysts call. Or leads that you spent tens of thousands of dollars to secure die on the vine because you have no means to effectively nurture them through the sales pipeline. Or expensive analyst research or consulting hours from Gartner and Forrester subscriptions is literally wasted because no one is managing them to ensure you are getting your money's worth from this investment.

Marketing orphans vary from one company to the next. In a large company, orphans might be programs that were trimmed from the budget after headcount was reduced or a program manager left the company. For smaller companies or professional services firms in which marketing is not a core competency, orphans might be fundamental marketing programs, like public relations, sales collateral development and website reengineering.

Whatever the marketing orphan might be, CommPros Group can help. Our team of professionals has been in your shoes and knows how to run these programs efficiently. We've also collectively acted as external consultants for hundreds of companies, so we'll be able to apply best practices from a broad experience base to make sure you benefit from the most economical and effective programs possible.

Contact us today to discuss how we can help one or more of your orphaned marketing programs become a valued corporate contributor.

Customer Reference Power — Build an extensive pipeline of customer advocates to support your sales and marketing opportunities.

Demand Driver — Boost your prospect conversion rate with proven lead-generation and lead-maturation services and solutions.

Mindshare Builder — Secure a strong reputation to ensure your organization's long-term success with our strategic public relations programs.

Influence the Influencer — Ensure that your analyst research and consulting subscriptions are optimized to the max

Content Creator — Deliver effective targeted marketing materials written from a fresh perspective.

Supplier Selection Relief — Take the stress out of launching new marketing initiatives by outsourcing your Request for Proposal (RFP) bidding process.

Marketing Operations — Leverage process, technology and metrics to run your marketing department like a fully-accountable business.

We invite you to find out more about how our outsourced marketing program management services can help you.  Call CommPros at 408-243-7881 ext. 2 or email us at info@commpros.com for a FREE marketing evaluation.