
Information is key to making great decisions. We've collected
some helpful information to make your job easier. In addition
to CommPros Group-specific material, we've also included links to our strategic partners' websites.
CommPros Group Resources
Marketing Operations Partners Resources
Recommended Websites
CommPros Group Resources
"Lessons for Building a Successful Customer Reference Program" by Mike Teeling
Blogging and PR FAQs HTML PDF by Mar Junge
"How to Choose an Email Service Provider" by Mar Junge
"Use the Three C's of Email Marketing to Increase Sales" by Mar Junge
"Five Ways CommPros Can Get Your Name in the News Now" by Mar Junge
"Beyond Spellchecker: Ten Mistakes (Almost) Everybody Makes" by Mar Junge
The 5 Most Important Lessons for Presenting to VCs by Mike Gospe, Principal, KickStart Alliance (CommPros Group Preferred Partner)
Develop and Market Better Products Faster: The "Lightweight" Product Process by Brian Lawley, President, 280 Group LLC (CommPros Group Preferred Partner)
"Integrating Organizational Effectiveness,
Learning, and Change Management Insight into Public Relations
and Communication Management" by Gary Katz
CommPros Group
Marketing Operations White Paper (PDF)
Marketing Operations Partners Resources
"Playing to the Audience; Position Your Venture Appropriately for Each Key Audience" by Linda Popky
"The Truth About Campaign Management" by Mike Gospe
"Squeeze the Lemons for Loyalty Growth" by Lynn Hunsaker
"Marketing Strategy is the Foundation of Success" by Linda Popky
"Face the Customers or Face the Music" by Linda Popky
"Interaction Bridges: The Best Strategic Tool for Keeping Customer Promises" by Lynn Hunsaker
"Marketing Operations: A Three-Phase Self-Assessment to Determine If Your Marketing Organization is Ready to Change Its MO Now" by Gary Katz
See a demo of Activator, the relationship engine and brains behind Marketing Operations Partners' Demand Driver lead nurturing solution
"Changing the MO of Marketing" presentation (8 slides), Henry Stewart Marketing Operations Symposium, September 9, 2006 , presented by Gary Katz
"Marketing Operations: 10 Signs That Your Marketing Organization Is Ready to Change Its M.O. Now" by Gary Katz
"Marketing Operations: Solving Marketing's Seven Deadly Sins" by Gary Katz
"Expect More Out of Meetings: Professional Facilitators Can Keep Your Meetings Focused and Productive" by Mike Gospe
"Do You Have A Clear Picture of Your Marketing Team's Performance" by Mike Gospe
"How To Gain Strategic Insights Through Customer Advisory Boards" by Mike Gospe
"Seven Ways to Know If Your Sales and Marketing Objectives Need Alignment" by Chris Pareja
"Lessons for Building a Successful Customer Reference Program" by Mike Teeling
"Integrating Organizational Effectiveness, Learning, and Change Management Insight into Public Relations and Communication Management" by Gary Katz
Marketing Operations at Work Blog by Gary Katz and the Marketing Operations Partners Team
Linda's Marketing Leverage Blog by Linda Popky
Blueprint for E-marketing Success Blog by Jerry Hart
Buyer2Brand Blog by Mike Teeling
Recommended Websites
C3PR: http://www.c3pr.com
CityGovSolutions: http://www.citygovsolutions.com
Discover Insight: http://www.discoverinsight.com
Influential Strategies: http://www..influentialstrategies.com
Marketing Operations Partners: http://www.mopartners.com
Sales Plus Publishing: http://www.salespluspublishing.com
Service for Profit: http://www.serviceforprofit.com
Summit Sales Strategists: http://www.summitsalesstrategists.com/
SV SalesPower: http://www.svsalespower.com
TL Pencek & Associates: http://www.tlpencekandassoc.com
Other Links: http://www.commprosgroup.com/resources/OtherLinks.html
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