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MEDIA ADVISORY
Top Blogger Evelyn Rodriguez, CommPros Content Creator Mar Junge
to Speak at BMA “Blogging and PR” Roundtable on Tuesday, June 14
Event Begins at 7:30 a.m. at Hobee's Restaurant in Campbell Pruneyard
SANTA CLARA, Calif. --- June 13, 2005 --- The first Internet web logs focused on politics or special causes. Now “blogs” are ubiquitous in business settings. More than 700 Microsoft employees have their own blogs. So does the president of Sun Microsystems. Moreover, blogs have become an important marketing tool for hundreds of companies. But what exactly is a blog? What are its components? How can businesses and public relations professionals use blogging as an effective communications tool?
On Tuesday, June 14, the PR Roundtable of the Business Marketing Association (BMA), Northern California Chapter, will host CommPros Content Creator Mar Junge and Evelyn Rodriguez, author of the eclectic weblog, Crossroads Dispatches. Rodriguez was a Global PR Blog Week 2004 participant, spoke at New Communications Forum in January and is scheduled to speak at BlogHer in July. Rodriguez’ blog posts now draw upwards of 440 links from 288 unique sources.
BMA Roundtables are free for members, $10 for nonmembers, payable at the door. Breakfast is additional. Hobee's is located at The Pruneyard, 1875 S. Bascom #190 (next to Cinema 7), Campbell, CA 95008. To make a reservation, contact Hayes Marketing President Larry Hayes larry@hayesmktg.com by 5 p.m. today, Monday, June 13. More information on BMA Roundtables can be found at roundtables@norcalbma.org.
About CommPros Group
CommPros Group, headquartered in Santa Clara, Calif., helps clients leverage their marketing investment through marketing operations, a cutting-edge discipline that reinforces marketing strategy with proven processes and metrics. By using CommPros' "Straight A's" approach to marketing operations, for the first time, small-to-midsize companies can achieve measurable, profitable and sustainable outbound marketing by using the best practices employed by large corporations. More information on CommPros Group can be found at www.commprosgroup.com or by contacting CommPros Group CEO Gary Katz, 408-243-7881, mobile 408-421-2421, gary@commprosgroup.com.
Contact:
Mar Junge, CommPros Group, 408-730-8506, mobile 408-219-0101, mar@commprosgroup.com
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